“We are running 110 percent of our business within Salesforce,” emphasizes Marcus. Being an original trainer from the Salesforce ADM 201 course, he brings a wealth of knowledge to the firm. Many companies claim they can op¬timize Salesforce in-house, and tend to overlook the importance of thorough training and its benefits. Cloud Forward gives businesses the ideal balance of training and customization to maximize the effectiveness of Salesforce. Without the proper guidance, Salesforce can be another solution that people end up calling bloatware. “We get to know our customers, what makes them tick, and provide training and the resources they need to succeed,” remarks Marcus. “Sales¬force isn’t rocket science, but it helps to have a guide,” he adds.
“We are known to the Account Executives at Salesforce as the consulting house that ‘teaches the customer how to fish,’” states Marcus. The people at Salesforce really appreciate what Cloud Forward does, because they can maximize the value out of any Sales Cloud Edition and can have real, applicable discussions with clients on what it means to up¬grade from Professional to Enterprise. “Once the Enterprise Edition
Cloud Forward gives businesses the ideal balance of training and customization to maximize the effectiveness of Salesforce
Looking ahead, Cloud Forward will continue to exploit the right technologies that bring new opportunities. “With¬out looking at ‘new versus existing business’ a Salesforce consulting house such as ours will be fossilized in the past,” notes Marcus. The CEO intends to steer Cloud Forward in the right direction by leveraging the latest and greatest from Salesforce, as well as popular endpoints such as Totango and Mixpanel. “We will prove to users that we are the team that continually takes customers to the next level,” concludes Marcus.